Author. Lady Boss. Geektastic.
If you're an author looking to promote your work, a press kit is an essential tool that can help you get the word out to potential readers and media outlets. A press kit, also known as a media kit, is a collection of materials that provide information about you, your book, and your brand to reporters, bloggers, and other media professionals.
The world of publishing is changing rapidly, and publishing houses are adapting. In this case, "adapting" means cutting budgets for authors' publicity and marketing. It's harder than ever for an author to get noticed by readers—especially when there are so many other books out there competing for attention. One way to stand out from the crowd? Start a blog!
